Shows related to Search Engine Optimization
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Hunting Unicorns with Larry Kim: Paid Social, Super Remarketing and More
June 22, 2016
Did you know that a “unicorn” is a digital marketing term? WordStream’s Larry Kim came up with the concept and it refers to outstanding content…
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Dr. Pete on How to Deal with Major SERP Changes
June 15, 2016
Google algorithm changes – they happen more than 500 times a year. Big or small, SEOs pay attention and digital marketing is adjusted accordingly. So…
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News on Images: Updates to Google Photos & Twitter Images
April 13, 2016
This month, both Twitter and Google Photos updated the way images are handled. Listen in to find out about these changes. After Virginia Nussey and…
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PPC Life After the Removal of Google’s Right-Side Ads
April 6, 2016
Right-side ads were removed from Google recently and in this show, you’ll get the paid search perspective and the organic search perspective on this hot…
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SEO Overview of Page Speed Issues & Why They Happen
March 30, 2016
Optimizing for speed is critical. But why do speed issues happen? And what exactly happens when you make a speed recommendation? BCI’s Director of Software…
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SEO Strategy Roundtable with Marshall Simmonds, Sha Menz, Casie Gillette & Duane Forrester
March 9, 2016
A packed house of SEO experts come together to share their thoughts on the future of links and linkless attribution; the difficulty with attribution and…
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What To Expect from a Search Engine
February 10, 2016
Former search engine representative Duane Forrester reveals what motivates search engines and shares when and why they updates their algorithms. Mindy Weinstein, Virginia Nussey, and…
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Amplifying Your Content and Concerns over AMP
January 27, 2016
First up, content marketers Virginia Nussey, Mindy Weinstein and Kristi Kellogg talk about how to improve your content by focusing on being useful. Then, what…
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SEO 2015 Retrospective: Mobilegeddon, Millennials & Machine Learning
December 23, 2015
In this final 2015 episode, the SEM Synergy hosts reflect on things that impacted SEO and how to direct 2016 growth accordingly — the biggest…
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Be Useful! Google’s Search Quality Rating Guidelines Update Demands It
December 16, 2015
Google’s newly released set of guidelines gives digital marketers a watchword and goal: usefulness. Is your website helpful and truly mobile-friendly? Download the Dec. 16,…