Shows related to Search Engine Marketing
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Strategy vs. Tactics
September 17, 2008
Visiting the Bruce Clay, Inc. offices, Kevin Ryan, global content director for Search Engine Strategies and Search Engine Watch, sits down with Bruce for a…
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Agency vs. In-House
August 6, 2008
Bruce, Robert and Virginia kick off the show with recent search headlines. In Google news, the search engine announced it will begin indexing audio and…
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Robots Exclusion Protocol
July 16, 2008
The Robots Exclusion Protocol is a powerful tool in any SEO’s artillery, offering a number of methods to control how a bot crawls and indexes…
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Copyrighted Content
June 25, 2008
The issue of copyrighted content has come up again as the Associated Press is asking that bloggers or site owners pay to use their content….
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The What and Why of Site Maps
June 18, 2008
Our hosts start the show by talking about a few of the recent search headlines. Virginia, Robert and Bruce look to Matt Cutts’s post on…
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PPC and SEO Work Together
May 21, 2008
Bruce and Robert start off the show revealing some of the strategy applied to PPC campaigns at Bruce Clay, Inc. From conversion data to keyword…
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IT’s Role in SEO
May 14, 2008
The Bruce Clay team has been attending a number of conferences recently. In our latest newsletter, Lisa Barone and Susan Esparza debated the benefits of…
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Email Marketing and Social Media
May 7, 2008
The end of April saw the latest SMX show, SMX Social Media Marketing Expo in Long Beach, CA. Our Bruce Clay blogger-extraordinaire Lisa Barone caught…