Shows related to Search Engine Optimization

    1. Google and Its Market Challengers

      May 20, 2009

      A number of search engines have come and gone since the early days of the Internet. Today’s dominant player, Google, has shown a unique ability…

    2. SEO All-In-One For Dummies

      May 13, 2009

      Search Engine Optimization All-In-One For Dummies has hit book store shelves. Bruce and Susan authored the desk reference guide that combines ten books in one….

    3. Online Brands and Google’s Vince Update

      April 8, 2009

      Today on SEM Synergy we focus on branding and the Vince algorithm change. Bruce, Virginia and Christopher open the show by discussing how establishing trust,…

    4. Interest-Based Ads and SEO

      April 1, 2009

      Interest-based ads made a splash last month when Google announced beta testing in AdSense and on YouTube. Christopher, Bruce and Virginia start off the show…

    5. The Canonical Link Element

      March 18, 2009

      The search engines’ support of a new canonical link element made news last month when it was announced at SMX West. The tag allows webmasters…

    6. Vertical Search and Video SEO

      February 25, 2009

      The major search engines’ verticals are an important piece of the search engine optimization puzzle. Bruce, Susan and Virginia look at video and image search…

    7. Analytics and Content Management

      February 17, 2009

      Today’s show is aimed at the intersection of analytics and content. Content, one of the most vital components of any successful Web site, should be…

    8. Personalized and Customized Search

      January 28, 2009

      Search has evolved since Archie hit the Web in 1990. The algorithm advancements that are really changing the game include the various methods of personalized…

    9. Marketing and SEO for Ecommerce Sites

      January 7, 2009

      The winter season is always marked by holiday shopping and people continue to turn online to get their shop on. Today’s show is all about…