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Shows related to Search Engine Optimization

    1. Matt Cutts: 2008 and the Future of Search

      December 17, 2008

      This week’s episode of SEM Synergy features an extended interview with Matt Cutts, head of Google’s Webspam Team. As a major spokesperson for Google within…

    2. PubCon 2008 Wrap Up

      November 19, 2008

      After a week in Vegas for PubCon, Susan Esparza and Scott Polk recall the highlights and takeaways of the conference. A number of sessions were…

    3. Turning Traffic Into Conversions

      November 12, 2008

      Focusing on conversions and conversion tracking, Michael Terry, Virginia Nussey and Maryann Robbins discuss the importance of landing page optimization. An optimized landing page is…

    4. Search Engine Marketing, Inc.

      October 29, 2008

      Hosts Susan Esparza, Michael Terry and Virginia Nussey open the show with a look at some of the recent search industry news. A major spam…

    5. Web Dev and Webmaster Guidelines

      September 10, 2008

      Google has released its open-source browser, Chrome, to public beta. The quick and streamlined browser got a lot of attention and also raised concerns about…

    6. Directing Bots on Your Site

      August 27, 2008

      Returning last week from SES San Jose, Bruce, Susan and Virginia consider the highlights of the conference. Strong sessions, constant networking, and great opportunities for…

    7. SEO Project Management

      July 30, 2008

      This week the hosts take a look at Internet marketing from the overall project view. From the important first steps of the site review process…

    8. SEO Copyrighting and Keyword Research

      July 23, 2008

      This week the hosts offer a holistic viewpoint of the SEO copywriting process and keyword research. Bruce, Robert and Susan kick off the conversation with…

    9. Robots Exclusion Protocol

      July 16, 2008

      The Robots Exclusion Protocol is a powerful tool in any SEO’s artillery, offering a number of methods to control how a bot crawls and indexes…

    10. Link Building Best Practices

      July 2, 2008

      Bruce, Robert and Susan start off the show discussing link building best practices. With marketers clamoring to gain inbound links, it is important to keep…